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The Republican National Committee (RNC) unveiled a new website,, underscoring what they perceive as the failures of President Joe Biden’s administration, particularly regarding the border crisis. The website aims to provide a platform for activists to access real-time data and messaging highlighting what the RNC characterizes as the “horrors” unfolding at the border under Biden’s leadership. By emphasizing issues like illegal immigration and its alleged consequences on American communities, the RNC seeks to rally support for their cause ahead of the 2024 election.

Trump campaign spokesperson Danielle Alvarez expressed strong criticism of Biden’s handling of the border situation, accusing him of prioritizing illegal immigrants over American citizens. This sentiment aligns with broader conservative concerns about national security and the rule of law, framing the 2024 election as an opportunity to restore what they perceive as effective border policies under former President Donald Trump’s administration.

The launch of coincides with recent leadership changes within the RNC, with Lara Trump and Michael Whatley assuming key roles. This move underscores the party’s ongoing efforts to galvanize support and mobilize their base around key issues such as immigration, which has surged to the forefront of public concern according to polling data from Gallup.

Critics have pointed to the controversy surrounding Trump’s previous remarks about a potential “bloodbath” if he fails to win re-election, highlighting how legacy media outlets allegedly misrepresented his comments by focusing solely on his reference to violence without acknowledging the context of his remarks about the auto industry. Trump himself took to his Truth Social platform to address the issue, accusing the media of deliberate misinterpretation and asserting that he was referring to the negative impact of imports on the auto industry.

In response to Trump’s comments, Biden’s campaign released an ad that sought to link Trump’s rhetoric to instances of political violence, such as the 2017 “Unite the Right” rally in Charlottesville and the January 6, 2021, breach of the U.S. Capitol. This exchange underscores the ongoing partisan divide over issues of rhetoric, violence, and the interpretation of political messaging, with both sides seeking to shape the narrative ahead of the upcoming election cycle.